Workshop

Essential Media Interview Skills

Our full and half-day Essential Media Interview Skills Workshops are foundational courses designed to empower your spokespeople to successfully navigate media interviews. Suited for those with limited experience and for those with some media interview experience who would benefit from going through the essentials again.

 

Each workshop is tailored to your organisation and will equip your spokespeople with the tools to speak confidently to the media so they can exploit future media interviews.

Be Prepared to Face the Media

This foundational program is designed to equip individuals and teams with the essential skills needed to navigate media interactions confidently. By delving into key media management areas, participants develop a systematic approach, ensuring readiness for interviews across various platforms.

Understand Media Priorities

Gain a comprehensive understanding of the media’s priorities, dynamics, and needs

Prepare Thoroughly

Learn our fast-track preparation technique and prepare for media interviews with confidence

Practical Interview Sessions

Realistic interview scenarios led by industry experts and specialised journalists

Guidance & Feedback

Receive individualised media interview support and refinement for enhanced skills and confidence

Systematic Approach

Develop a robust system for navigating future media interactions for TV, Radio & more

Effective Messaging

Learn to craft and deliver impactful messages for your organisation with clarity

Workshops

We craft a personalised roadmap for your executives. Our workshops are tailored to specific areas of personal development and growth and are designed to enable your spokespersons to hone their media interview skills with a high level of individual attention and support. 

Half-Day Workshop (9am - 1pm)

Suited for smaller teams of 8 or less

Schedule

  • Welcome and introductions
  • Overview and media priorities for radio, press, TV and online
  • A systems approach to media interview preparation
  • Media interview control tips

Light refreshments provided

  • First media interview preparation
  • Radio, tv and print interviews with feedback and guidance
  • Q&A
  • Conclusion
Note: The half-day workshop excludes the lunch break, maintaining a focus on essential media training elements for smaller groups.

Full Day Workshop (9am - 3.30pm)

Suited for larger teams of 8 or more

Schedule

Note: The half-day workshop excludes the lunch break, maintaining a focus on essential media training elements for smaller groups.
  • Welcome and introductions
  • Overview and media priorities for radio, press, TV and online
  • A systems approach to media interview preparation
  • Media interview control tips

Light refreshments provided

  • First media interview preparation
  • Radio, tv and print interviews with feedback and guidance
  • Interviews Continue
  • Summary
  • Q&A

What you will walk away with

Media Readiness

Develop practical skills and confidence to navigate media interview scenarios.

 

Strategic Interviewing Confidence

Gain confidence in conducting interviews across various media platforms.

 

Messaging Impact

Master the art of crafting and delivering messages that resonate.

 

Future-Ready Approach

Establish a systematic approach for navigating media interactions.

 

Risk Mitigation Proficiency

Acquire skills to minimise the risk of misquotation or being quoted out of context.

 

Team Cohesion

Foster a cohesive and media-ready team with shared skills and strategies.

 

Thorough Preparation

Ensure readiness with in-depth training in media interview preparation.

Course Outcome

Your team will feel confident to conduct media interviews into the future. They will possess a robust system for future media interactions, minimising the risk of misquotation or being quoted out of context. It will enable your organisation to call upon a broader bank of spokespeople capable of representing your organisation with professionalism and confidence.
interview 1

Have some questions?
Get in touch with our training team to discuss your needs. 

Contact Us

Contact our senior trainer to discuss your needs and get a personalised quote. We offer workshops Australia-wide, including Sydney, Melbourne, Perth and Brisbane.