Led by Luke Roberts, former Australian Associated Press and Reuters journalist.
With 25 years preparing spokespeople across Sydney and regional New South Wales, Luke and his team — including former ABC and commercial journalists — have coached hundreds of executives from business, the NSW state government and leading organisations to excel in media interviews, from routine news to high-stakes crisis media conferences.
Bring out the best in your spokespeople
Meet our team of skilled media trainers and journalists
Courses for CEOs and Executives, teams and more.
Check out our helpful media training and interview tips
Spokesperson Media Training delivers high-quality media training across Sydney and regional New South Wales.
We’ve media trained executives from The Governance Institute of Australia, Lendlease, Tomra Cleanaway, The EPA, NSW Health, Museums of History NSW, The Sydney Children’s Hospital Network, World First and the Mental Health Commission, amongst many others.
We prepare senior executives to face the media with confidence. Our workshops take your team through media interview preparation strategies, followed by practice media interviews led by expert trainers, all ex journalists, ensuring your team acquires the skills to navigate the media landscape with confidence.
Because your executives will:
How your spokespeople navigate media scrutiny during a crises can save your reputation.
Senior trainer Luke Roberts will prepare your team with face-to-face tailored training workshops in Sydney. We ensure your spokespeople are ready for high-pressure media environments across all mediums, from TV interviews to radio and more. Being prepared and confident is crucial for every organisation and cause.
In Sydney we offer tailored and specialised media training for teams, senior executives, and CEOs. Our targeted programs are meticulously designed to equip spokespeople with the confidence and skills needed to navigate challenging media interviews. Our commitment is ensuring they perform at the highest level when it matters most.
